Andy Tribute: „One of the most interesting areas at drupa was in Hall 7 and it was the drupa Innovation Parc (dip). This hall differed from every other hall at drupa in that it was one where there were no manufacturer stands but instead every exhibitor, large or small, was treated the same. The concept of the drupa Innovation Parc that was conceived by its presenter Bernd Zipper, a leading German consultant and managed by Messe Düsseldorf, was to allow a lot of suppliers to show innovative systems in a simple environment. However one can say that the dip is becoming one of the key areas at drupa. It is where one can see many of the innovations that will impact upon the future of this industry. At the dip this year we saw many innovations that showed how the Internet is a critical element in modern publishing and printing. The dip will be back in 2012 and I feel that attendees should make this one of the first places they visit on their next drupa visit, as I?m sure it will have some of the most innovative technologies to be seen then."
